Friday, February 27, 2009

Link Building

Link Popularity Building helps your website gain PageRank. A higher PageRank enables your site to rank higher in Search Engines with competitive keywords. Read more about PageRank in our article Google PageRank Algorithm Explained. Incoming links (also known as inbound links and non reciprocal links) have gained unprecedented importance in high ranking of your website. More and more major search engines, including Google, Yahoo, MSN, Ask Jeeves and AltaVista etc. rely on off-page factors such as ‘Link Popularity' to determine how important your site is in order to rank it high.

Now web site optimization, no matter how nicely it is done, is not sufficient to get you good rankings. A large number of good incoming links help your website beat competition to rank high in Search Engines. It is important to note that all links are not created equal. The search engines evaluate the incoming links on various parameters to determine the value of each site linking to you. Some important aspects which search engines evaluate are – PageRank of the linking webpage, total outgoing links on the linking webpage, industry relevance of the linking website, page relevance, keywords in anchor text, etc.

Before we start the optimization process, it is essential for us to run a ranking report to show where your Website ranks with the various search engines. Once this process is complete, we send you the report so you can see the results. Once optimization is complete, we run reports again every 30 days to check on the progress of your Website - you will be updated on these monthly ranking report results via e-mail. In addition to the monthly ranking reports, our staff runs weekly search engine monitoring to verify that your site has not been dropped by any of the major search engines.

To ensure your satisfaction, our technicians will periodically call you or e-mail you just to check in, and we also invite you to call our staff anytime with questions. Raw keyword research, Detailed keyword research, Site PageRank based keyword phrase ranking evaluation , Keyword analysis and value additions, Keyword selection – up to 15 keyword phrases, Site design analysis,Site architecture analysis , Site directory structure analysis. Once this process is complete, we send you the report so you can see the results. Once optimization is complete, we run reports again every 30 days to check on the progress of your Website - you will be updated on these monthly ranking report results via e-mail.

No comments:

Post a Comment